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  • 23
  • December

Online Reputation and SEO Terms to Know

Understanding search engine optimization (SEO) can be tricky. At its core, it’s the practice of improving a website’s ranking in search engine results.  This is done through various strategies and tactics, such as using keywords in content and page titles, creating high-quality backlinks, and ensuring the website is easy to navigate and use. The goal of SEO is to improve the  search […]

macbook with Google on the screen
  • 16
  • December

How to Protect Your Online Reputation by Influencing Google Autocomplete

Google is the most used search engine worldwide, with an estimated 5.6 billion daily searches. To save users time and show relevant results, Google has an “Autocomplete” algorithm that predicts search strings based on other users’ search history. These days, when people want information about an organization, product, or individual, they search online. But what happens if people search for your name, […]

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  • 06
  • December

What Can You Do To Improve Your GMB Listing?

If you manage a business, you understand the importance of having an excellent online reputation. Potential customers search for their needs online and decide whether or not to do business with you based on what they find. That’s why it’s so important to have a substantial listing. GMB (Google My Business) is a free platform that allows businesses to manage their online […]