In today’s digital world, Google is the go-to source for information about individuals and businesses. But what happens when a search for you generates harmful suggestions through Google’s autocomplete feature? It can result in a negative feedback loop and significant damage to your online reputation. But fear not! This post will dive into the inner workings of Google autocomplete and provide practical […]
Properly evaluating the progress of a company’s digital strategy includes being aware of the domain authority held by its website. Domain authority (DA) is a comparative web-based metric that allows business owners to quickly and reliably measure their brands’ standing relative to the main competition. A site’s DA is a value that tells the owner how visible it is in the desired […]
You may have heard about ORM or Online Reputation Management, but do you know how important it is for businesses investing in digital marketing? Digitalization has revolutionized how we’re perceived online, and ORM plays an essential role in monitoring, improving, and analyzing potential customer interactions. While traditional marketing efforts focus on creating a positive reputation for a brand, ORM can focus on […]