Nikes $1 Billion Global Media Review Keeps Major Holding Companies On Tiptoes

Coming out strong in 2022 on the public relations front. Nike’s recently planned global media review, pegged at a cost of US $1 billion, is expected to be well under way. Already back in December last year, the sportswear giant had sent out RFI requests to all the holding companies it is working with currently. So, we’re talking about names that we […]