How Coca-Cola Manages their reputation
  • 21
  • August

The Coca-Cola Experience: Crafting Memorable Moments and a Positive Reputation

Coca-Cola, a brand that is known all over the world, has earned a reputation in the market for its long-lasting presence and for producing beverages that are considered to be iconic. Creating unforgettable moments and upholding a good reputation are two of the most important factors in ensuring continued success in today’s hypercompetitive environment. This article delves into the Coca-Cola experience, examining […]

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Apples reputation management
  • 03
  • November

Things to Take Away from Apple’s Reputation Management

Apple is a source of inspiration for businesses in numerous ways. Its philosophies of leadership, ergonomics, and marketing are discussed in management seminars across the globe. Likewise, one of its most formidable strengths through the years has been its approach to reputation management. The experts at The Reputation Management Company consider Apple’s strategies innovative but also worth learning from. They apply to […]

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Glossier VS. Morphe: Who’s Online Reputation is Better?
  • 12
  • May

Glossier VS. Morphe: Whose Online Reputation is Better?

In the 21st century, even makeup brands are not safe from becoming the target of online reputation destruction. They are under more scrutiny than ever before, with people’s expectations rising. Makeup brands are no longer just expected to make good makeup but also to be inclusive and accountable, especially for the people they collaborate with, boost, and support. Two brands that can […]

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